After the inauguration of the new Roman Chanel boutique Chanel just last Fall season in the scenic Spanish steps area, the fashion house reopens its space in Via del Babuino with an ephemeral store where the female world is mixed to the male world, creating together a unique concept store.
At the number 98 of Via del Babuino we see an essential the space played with black and white shades with the addition of raw materials, the walls decorated with polychrome decorations inspired by the tropical forest introduces various worlds of beauty of this international fashion house.
Upon entering, the first space is dedicated to perfumes for him and for her: a make up station station with a make-up artist and corner dedicated to skincare will be the favorite area of many international teen-agers. The main space is dedicated to leather goods and footwear signed by the fashion house. At the end of the store, an entire room dedicated to prêt à porter and sportswear collections designed by Karl Lagerfeld for Chanel.
When our fashion tour is completed it opens finally a convivial garden. It’s decorated in an informal way, will give customers some small moment of relaxation before leaving the boutique for a new shopping session in the capital.
Photocredits: Chanel press office