On November 10, an event of authentic masculine elegance has received in Rome an international audience. To host, Davide Cenci, which presented its new private label “Since 1926” and his first fragrance created by master perfumer Lorenzo Dante Ferro.
Davide Cenci, whose foundation took place precisely to 1926, has been over the years the most important reference in the capital for the excellence of the brands that it gathers within its historic building at No. 5 Via Campo Marzio in Rome .
For this great event, which welcomed more than 500 guests, I had the honor and pleasure to be ambassador of the collection, wearing a look Davide Cenci “Since 1926” consists of a fine plaid jacket in burgundy (true color trend this winter), braces, and scarf in silk and wool of collection.
Jackets in tweed, tartan and much cashmere knitwear to compose a sophisticated line designed for a modern man. A real dandy 2.0, who never gives elegance of clutch, knit ties and pashminas with stylized graphics.
It is not simply an “updated classic” (as unfortunately many brands in the masculine can suggest) but rather a collection perfectly designed for a very sophisticated young customers and entirely produced in Italy, according to the highest standards of excellence in craftsmanship.
The philosophy is to get to a man who does not give up the style even during some hours of walking on the weekend, who loves to dress with unstructured jackets from precious fabrics, and that is attentive to the latest trends using techno coats (made in precious thermal insulating fabrics of Loro Piana Storm System R) and, in detail, valuable finishes.
Of particular value also the collection of accessories; travel and work bags with granules leather from shades of orange and chocolate, that become true icons to wear to work or for a trip of pure escapism.
A very social event, which brought the tradition of Cenci to open to the world of the web, choosing not only two influencer as its ambassadors (with me Marco Taddei from the Simple Mr T men’s blog) but also through launching of its new account on social Instagram @Davidecenciofficial.
Tradition meets, so, the relevance of present time, to continue to communicate sophistication and style in the era of social and new media.
I wear:
Davide Cenci “Dal 1926” jacket and shirt
Dolce&Gabbana pants
Gallo tailoring socks
Rolex Datejust watch
Bulgari Bzero1 yellow gold ring
Photocredits: Davide Cenci official