A sparkling cocktail party and definitely “unconventional” was organized by the Roman boutique of Moschino to celebrate the launch of the new collection F / W 2014-2015 designed by Jeremy Scott.
A new collection where you can see absolutely the new touch of “American style”, though still the classic elements of a unique design launched in the 80s by Franco Moschino.
“The changing of the guard”, which resulted from ‘October 2013 Jeremy Scott as creative director of the house (instead of Rossella Jardini, historical collaborator of F.Moschino) has seen a marked revival of’ brand identity and an increase of Moschino popularity that certainly is not known from years.
In this direction , Spongebob, cartoon character, expands on mink coats and handbags, evening or even fashion meets fast food with the red handbags inspired by the McDonald’s logo.
Probably a concept inspired from Andy Wharol was adopted from Jeremy Scott , who turns into clothes and accessories pop elements known throughout the world.
The news Moschino’s style, is away from my concept of “timeless fashion” for sure, but certainly I recognize great creativity and originality.
Photocredits: Alessandro Antonini